IIFL Securities to acquire 15% strategic stake in Trendlyne

IIFL Holdings Ltd wealth managementIIFL Holdings Ltd, its subsidiary IIFL Securities Limited, one of India’s leading securities trading and financial products distribution firms is in the process of acquiring 15% strategic stake in Bangalore based fin-tech startup Trendlyne (“Giskard Datatech Private Ltd”), a stock market analytics platform for retail investors, analysts, fund managers and advisors.

IIFL Securities Limited is a part of diversified financial services conglomerate IIFL Group, a leading disruptor in the financial services space in India through use of technology. IIFL Securities Limited has 3.7% share of daily cash turnover in Indian markets and its mobile app ‘IIFL Markets’ has over 2.1 million users.

The investment will allow IIFL and Trendlyne to mutually partner and integrate superior user features like Superstar Portfolios and Stock Screeners. IIFL’s investment in Trendlyne is a natural extension of its focus towards providing superior investment solutions.

Having approximately 3 million Monthly Page Views, Trendlyne is fast emerging as the analysis platform of choice for stock market investors and is a lightweight, competitive alternative to more expensive offerings like Bloomberg. Its API engine for B2B users and product platform for B2C users offer a comprehensive answer to the data challenges that investors face.

Trendlyne is an Oracle Startup Accelerator alumnus, winner of the Top 20 Fintech Startups from IAMAI, and winner of the Next Big Idea Contest 2018 from the Canada government.

About IIFL

IIFL Holdings Ltd is a leading player in the Indian financial services space. IIFL is engaged in the business of loans and mortgages, asset and wealth management, retail and institutional broking, investment banking and realty services through its various subsidiaries. IIFL Holdings Ltd is headquartered in Mumbai with overseas offices in London, New York, Toronto, Geneva, Hong Kong, Dubai, Singapore and Mauritius. Started as a research firm in 1995, IIFL is a first generation venture. Today, IIFL is a diversified financial services group with a consolidated net-worth of Rs 5,639 Cr as on September 30, 2018, offering a gamut of services to more than 50 lakh customers across various business segments and is continuously building on its strengths to deliver excellent service to its
expanding customer base.

IIFL is featured in the prestigious Forbes list of ‘India’s Super 50 Companies’ in 2017, a benchmark to identify Indian companies that exhibit high growth in profitability, sales and shareholder returns. IIFL is also among the ‘Outlook Business Outperformers’ – a prestigious list of eight companies which have beaten the Sensex over a five-year period. IIFL is ranked as the #1 Investment Banker in Equity Issuances for CY2016 and CY2017 YTD (January 2016-December 2017) by PRIME Database. IIFL won ‘The Best Private Banking Services Overall, India’ award at Euromoney Private Banking and Wealth Management Survey, 2017. IIFL was recognized as ‘India’s Most Trusted Financial Service Brand (Non-Bank)’ by the Brand Trust Report India Study, 2016. IIFL Group bagged ‘Best Customer Service in the Financial Sector’ by World Quality Congress – service quality awards in 2015. IIFL received ‘India’s Most Promising Brand’ 2014 award at WCRC Global India Excellence Summit in London, in 2014.